ArticleMobile App or Mobile Web?

Wondering why your peer-to-peer program needs a mobile app if your website is mobile responsive? We’re happy to dive in and show you why adding a mobile app can be a game-changer for engaging and retaining your P2P fundraisers!

11 Reasons Mobile Apps are a Must for P2P Programs

1. Mobile apps are where the action happens: Did you know that a whopping 88% of the time users spend on their mobile devices is in apps? That’s right! Apps are where users want to be, and your P2P program should be right there with them.

2. Tap into native features for a stellar experience: Mobile apps can seamlessly integrate with native device features like your camera, contacts, push notifications, and more. This means a richer, more interactive experience for your users that a mobile-responsive website just can’t match. No wonder 60% of consumers prefer shopping in an app!

3. Stay connected with push notifications: Push notifications add another communication channel to keep your users engaged. With a mobile app, you can send personalized and timely messages that keep fundraisers coming back and make your program unforgettable.

4. Unlock new sponsorship opportunities: A mobile app isn’t just a tool — it’s an opportunity. Highlight corporate partners, create custom sponsor benefits, and watch as your app becomes a hot spot for brand collaborations.

5. Your brand, front and center: With your app icon on a user’s home screen, your brand is always in sight and top of mind. It’s like having a mini billboard on their phone — talk about building loyalty!

6. Get the data you need to succeed: Mobile apps offer detailed user data that helps you understand what works and what doesn’t. You can use these insights to craft personalized experiences that boost engagement and conversion rates.

7. Elevate the user experience: Mobile apps are faster, smoother, and more engaging than mobile websites. Give your users the VIP treatment with an app that’s built for speed and excitement.

8. Boost Security: Apps can offer enhanced security features like biometric authentication, encryption, and other device-based security protocols that provide a higher level of data protection compared to web browsers.

9. Meet user expectations and outshine the competition: These days, users expect the organizations they engage with to have an app. Stay ahead of the curve and use your app to deliver mission-driven content and unique engagement opportunities that set you apart.

10. Integrate with the latest mobile tech: With a mobile app, you can leverage cutting-edge mobile technologies like mobile check deposit, augmented reality, and more, giving participants a reason to come back again and again.

11. App users raise more: Above all else, fundraisers that use a Nuclavis mobile app raise 2 to 4 times more than fundraisers that don’t use an app.

Still need convincing? Let’s chat! Schedule time to meet with our team, and we’ll help you see how a mobile app can take your P2P program to the next level.