Case Study, White PaperHow CIBC Run for the Cure Raised $1.7M with a Mobile Fundraising App
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The Canadian Cancer Society partnered with Nuclavis to launch a new mobile app for the CIBC Run for the Cure—driving over 5,500 app users, 5% participant recruitment through app messages, and $1.7M raised via mobile appeals. Learn how mobile-first innovation delivered 20% online fundraising growth.